Dating ladybird books

Wills & Hepworth began trading as Ladybird Books in 1971 as a direct result of the brand recognition that their imprint had achieved in Britain.

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To celebrate the 100th anniversary of the wholesome, concise children's guides, Penguin is releasing eight new titles for the series - aimed squarely at an adult readership.He was joined by William Hepworth in 1904, and the company traded as Wills & Hepworth.By August 1914, Wills & Hepworth had published their first children's books, under the Ladybird imprint.The large clear script, the careful choice of words, the frequent repetition and the thoughtful matching of text with pictures all enable grown-ups to think they have taught themselves to cope.Featuring original Ladybird artwork alongside brilliantly funny, brand new text.

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